Funnels That Convert. Marketing That Connects. Support That Scales.
I help coaches, service providers, and small businesses launch high-converting lead-gen systems and streamline operations using Go High Level—backed by 3+ years of real-world marketing and virtual assistant experience.
DIGITAL ARSENAL, My Stack
The Tools That Power My Workflow and Your Results.
Meet PJ—Your Growth Partner
Hi, I’m Paul John Dela Paz, but you can call me PJ—a digital marketing specialist, lead generation expert, and virtual assistant with nearly 3 years of experience helping businesses grow smarter through strategic marketing and streamlined systems.
I specialize in lead generation, social media management, content creation, and workflow automation, using tools like GoHighLevel, ClickUp, and Google Workspace to drive visibility and efficiency across your operations.
I'm here to alleviate your administrative and marketing burden, allowing you to concentrate on your primary role of leading your business. Whether you're scaling, organizing, or just starting out, I bring the structure, clarity, and consistency you need to move forward with confidence.
Highly organized, detail-oriented, and systems-driven, I support entrepreneurs and mission-driven brands that want to scale with clarity—not chaos.
SERVICES
Done-for-You Systems and Marketing to Help You Focus on What Matters Most.
Digital Marketing
End-to-end marketing strategies tailored to your business goals—designed to boost visibility, attract your ideal clients, and turn interest into action. I combine data-driven decisions with creative execution to fuel growth that lasts.
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Virtual Assistance
From inbox and calendar management to CRM updates and task coordination, I bring structure to the backend of your business. You stay in your zone of genius while I handle the day-to-day tasks that keep everything running.
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Lead Generation
No more chasing leads. I implement proven systems to attract, qualify, and nurture potential clients—using automation, smart targeting, and conversion-focused workflows that actually move the needle.
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Campaign Management
Whether it’s a product launch, email series, or paid ad push, I take care of the planning, setup, and performance tracking—so you can get results without the overwhelm. I handle the details so your campaigns run smoothly and hit their mark.
Social Media Management
Your brand deserves to be seen and heard. I manage your social media presence with content that’s consistent, engaging, and aligned with your voice—so you can build trust, grow your audience, and stay top of mind without burning out.
Reporting &
Analytics
Know exactly what’s working—and what needs adjusting. I provide clear, easy-to-understand reports with actionable insights, helping you make smarter decisions and continuously optimize your marketing efforts.
What to Expect
Simple. Strategic. Stress-Free.
Book Your Free
Discovery Call
Let’s chat—no pressure, no commitment. This free call is your chance to share your goals and see if we’re a good fit to grow your business together.
Personalized Strategy
Session
We'll dive deep into your current setup and map out a clear, customized marketing plan designed to elevate your brand, streamline your systems, and generate real results.
Onboarding & Launch
(in 7 Days or Less!)
Once you're in, I’ll get you fully onboarded and moving forward—quickly. From setup to execution, your campaign will be up and running within a week.
My Digital Footprint
The Digital Footprint of a Systems-Driven Marketer.
Serves as the social media manager and virtual assistant for Dr. Farid Yasharpour’s OB-GYN clinic. Responsible for managing the clinic’s online presence through content creation, scheduling, and strategic planning. Also oversees website development and maintenance to ensure a seamless digital experience. On the administrative side, it handles billing, insurance claims, and general virtual support, helping the clinic operate efficiently while maintaining strong patient engagement.
Developed and currently manages the lead-generation website for this land property business. Oversees the design and implementation of high-converting landing pages, manages email campaigns, and runs targeted Meta Ads to generate leads and drive property inquiries. Supports ongoing digital growth through performance-focused marketing execution.
Leads the marketing efforts for this niche accounting firm focused on veterinary professionals. Manages content strategy and publishing across platforms including LinkedIn, Facebook, Instagram, X, and YouTube. Responsible for creating branded graphics, educational videos, and lead-generation materials. Also oversees campaign launches, funnel strategy, and performance optimization to support consistent visibility and business growth.
TESTIMONIALS
What others are saying
"Super reliable, creative, and results-driven"
"Super reliable, creative, and results-driven. The website, email campaigns, and Meta ads were all handled with care and strategy. Everything runs smoother now, and our lead flow has noticeably improved. Highly recommend!"
- Betsy of Provision Land
"Creative, detail-oriented, and easy to work with"
"Working with Paul to build my website was a game-changer. He understood my brand vision, delivered a beautiful and user-friendly site, and kept me in the loop throughout. Creative, detail-oriented, and easy to work with—highly recommended!"
- Jemimah of Blessed Crafts PH
"A true asset to my practice."
"A true asset to my practice." From managing our social media and website to handling billing and admin tasks, everything is done efficiently and with great attention to detail. Reliable, proactive, and always on top of things—I couldn't ask for better support."
- Dr. Farid Yasharpour
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